Market Simplified

Market Simplified is a fintech co-creative studio based in Chennai, India, that specializes in providing end-to-end digital solutions for the financial services industry. Founded in 2007, the company has expanded significantly, growing from a small team to over 270 employees. It is recognized for its innovative approach to simplifying the financial landscape for banks, brokerages, and fintechs globally.

The company employs a philosophy called "Experience Engineering," which combines function, technology, and user experience to develop user-centric financial products. Market Simplified offers tailored design and development services across various sectors, including capital markets, banking, and alternate finance. Their solutions focus on digital transformation and enhancing customer experiences, promoting financial inclusion beyond traditional banking.

Market Simplified has built a strong reputation for collaborating with clients, including government bodies and private organizations, to redefine finance's role in business growth. The company is also noted for its positive workplace culture, emphasizing work-life balance and continuous learning.