Troops (Acquired by Salesforce

Troops is a technology company that specializes in revenue communications solutions aimed at improving sales velocity, forecasting, visibility, and team collaboration. Founded in 2016 by Dan Reich, Scott Britton, and Greg Ratner, Troops has developed a bot-based integration platform that connects Salesforce’s customer relationship management (CRM) systems with Slack. This integration allows customer-facing teams to access and act on CRM data in real-time, enhancing efficiency and decision-making.