Channeltivity

Channeltivity is a cloud-based Partner Relationship Management (PRM) software platform tailored for high-growth technology companies. Founded in 2007 and based in Charlotte, North Carolina, the company offers a comprehensive SaaS solution that enhances channel operations, from partner onboarding to deal registration and co-marketing campaigns.

The platform features customizable channel management modules, including a Partner Portal, Deal Registration, MDF & Co-op Fund Management, Lead Distribution, Joint Business Planning, Partner Training & Certification, Referral & Commission Management, Partner Recruitment, and a Resource Library. Channeltivity's solution is designed to be self-serve and integrates seamlessly with major CRM systems like Salesforce and HubSpot. The company targets technology firms of all sizes, serving over 40,000 channel sales professionals globally, including notable clients such as Samsung, Kaspersky Labs, and Grundfos.