Lexer Solutions

Lexer is a Melbourne-based company founded in 2010 that specializes in a retail-focused Customer Data Platform (CDP). The platform is designed to unify, enrich, and activate customer data, helping retailers better understand and engage their customers. Founded by David Whittle, Aaron Wallis, and Chris Brewer, Lexer consolidates data from various sources, including transactions, social media, and CRM systems, into comprehensive customer profiles.